A dedicated editor oversees the site to make sure that everything posted is timely, on-topic and accurate.
However, our dedicated business editor oversees the site to make sure that everything posted is timely, on-topic and accurate.
Great, interesting, on-topic writing, research with citations, and few errors are key metrics!
Keep your blog on-topic, and use it as a platform to show readers what else you offer on the rest of your website.