Loss Leader Definition

Loss Leader Sentence Examples

• To make up for their " loss leader " they'll try various ruses particularly getting you to buy their insurance policies.

• One of the marketing strategies these retail stores and online stores use is the loss leader strategy.

• Once there, the retailer hopes that the customer will purchase additional items to replace some of the profit lost from the purchase of the loss leader.

• Often, the monitors that come with the package deals are whatever is left over in the store, last year's model, or a generic loss-leader brands with poor features.