Brainchild Definition

Brainchild Sentence Examples

• Planet Hollywood is the brainchild of businessman and entrepreneur Robert Earl.

• Utility garments like army and carpenter's pants inspired the design, and the first such garments, called bush jeans, were the brainchild of Levi Strauss Company.

• Founded by Diane Richardson Ranger (whose first brainchild was Bare Escentuals), Colorscience touts its "skin-beneficial" product line as the most effective on the market.

• Rocawear is the brainchild of highly respected rapper Jay- Z, and at his site, you can find everything you need to complete an authentic hip hop look.

• The concept was the brainchild of Joel Glickman who came up with the idea while playing with straws.